Free document template
A graphic design proposal with deliverables and revision limits
A proposal needs to make the finished deliverables visible before the designer begins. This graphic design proposal template separates discovery, layout development and production files for a fictional print project. Use the scope notes to explain revision boundaries and client-supplied assets; the example is a pricing document, not an intellectual-property agreement.
Example document · illustrative amounts
Example: A graphic design proposal with deliverables and revision limits
Reference: [Proposal reference; brief version]
From
[Design business name and contact]
To
[Client billing name; brand and approval contact]
| Description | Quantity / unit | Rate | Amount |
|---|---|---|---|
| Discovery and brief development for a folded print brochure | 1 brief stage | $160.00 | $160.00 |
| Initial brochure layout with agreed supplied copy and images | 1 design concept | $340.00 | $340.00 |
| Revision work within the proposed scope | 2 revision rounds | $85.00 | $170.00 |
| Print-ready PDF and agreed digital export preparation | 1 production handoff | $110.00 | $110.00 |
Total (USD): $780.00
Example: this fictional brochure proposal uses illustrative USD amounts and quantities, not suggested design rates.
[Describe page format, dimensions, print specification and named deliverables.]
[Identify client-supplied copy, licensed images and feedback contact.]
[Define included concepts, revision rounds and separately quoted changes.]
[Add proposal validity, delivery assumptions and approval method.]
Fonts, image rights, source files and usage permissions require their own agreed terms; no rights transfer is created by this sample.
How to use the template.
- Translate the brief into named outputs, dimensions and formats before entering prices.
- Price research, design, revision capacity and production from your expected time and costs rather than copying the example.
- State who supplies copy and images and what happens when feedback changes an approved direction.
- Download the DOCX to edit the scope, or use the PDF as a reference; review the proposal and share it yourself.
Useful answers.
Does every proposal include editable source files?
No. List the exact files to be handed over and resolve source-file delivery and usage rights in an appropriate separate agreement. A proposal total does not settle those terms.
How can I describe revision rounds clearly?
Define what counts as a round, how consolidated feedback is supplied and what falls outside the accepted direction. Separately price a new concept or expanded deliverable.
Is this an automatically calculated online proposal builder?
No. It is a downloadable example. Edit the DOCX and check the arithmetic after changes; downloading does not import the proposal into Microtra.
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